SARASOTA - West Marine Retail Store offered it's hurricane preparation sale. 

The retailer wants Suncoast residents to make sure that their boats are secured and that they're safe and sound when they take to the water at a time when severe weather is possible.  

One item on display that shoppers don't often consider is a VHF radio. 

"When your phone doesn't work during a hurricane, you're going to need something to communicate and a VHF is the one thing that will get through because it's connected to coast guard towers which are 200 feet in the air. Those are the one towers that aren't going to go down during a hurricane," West Marine's Tanner Evans said.